About the GBP logo:
Global Business Power Corporation has gone through several developments since 2003. After being in the industry for more than 10 years, a new brand identity has been created that best represents the Company and its dynamics, enhancing brand image, and promoting easier brand recall.
The GBP logo, which is made up of the initials of the Company name, utilizes a circular form in the design of its three letters which speaks of the Company’s desire to be the most efficient and cost-effective energy provider in the country today and the years to come. It also represents the evolution of GBP as a company geared towards modernization, expansion and growth, and ready to take on the challenges of the Philippine energy market.
Strong bold letters were also chosen to convey the message that the Company is solid, strong, stable and reliable. The three letters gently touching each other at the center speaks of an important membership in the Metrobank Group, a top conglomerate in the country today. It also conveys that GBP, though made up of different subsidiaries and operating in various locations in the country, is a unified and coordinated group.
GBPs preferred corporate color – green – stands for life and growth. A darker green conveys a strong commitment to preserve the environment and be its staunch protector.